PMSI’s portals are designed as easy to use dashboards which enable you and your management teams to access marketing and business intelligence more easily to take better fact-based decisions. These decisions might typically involve Corporate, Brand or Sales strategy, customer targeting, pricing, promotional or marketing investment strategies.
Key features and benefits of PMSI’s portals include the following:

• Adding real business value to insight
  The capability of combining internal commercial data with external market data, to add the key dimension of profitability to external market and customer intelligence.
• Easy to understand graphics and visualisation
  Deliver information and insight to the user in a more accessible and digestible format.
• Rapid and easier access to insight and analytics
  ’Anytime, anyplace, anywhere’ access via the desk or handheld PC by busy, mobile managers to decision support insight traditionally difficult to get at.
• Long term empowerment of management teams
  PMSI’s portal solutions help your management teams to become empowered as the business’s own ‘business consultants’, not just reducing the need to rely on external business advice but enhancing their own skills and confidence to take the right decisions.

• 4-fold functionality at the click of a mouse
  Data drilling tools, scenario modelling, on-demand reports and KPI notification all via one portal as shown below: